Marketing, Sales & Entrepreneurship

Where Creativity Meets Strategy

If your child is full of ideas and loves to connect with others, marketing could be a great fit. They’ll explore how brands reach people through social media, ads, and more while building skills that open doors in almost any industry. They’ll also prepare for industry-recognized certifications1 that can help them take the next step toward a career in marketing and sales.

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Which pathway is offered?

Entrepreneurship — If your child has big ideas and a creative spirit, this pathway helps them explore what it takes to start and run a business. They’ll learn how to bring a vision to life — handling everything from marketing to day-to-day operations.

What types of jobs can my student learn about and prepare for?2

Career opportunities in this field include:

  • Accountant executive
  • Art/graphic director
  • Copywriter
  • Territory representative
  • Account manager
  • Technical sales specialist
  • Retail sales specialist
  • Outside sales representative
  • Industrial sales representatives
  • Telemarketer
  • Customer service representative
  • Promotions manager
  • Public relations manager
  • Media buyer/planner
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1Many Microsoft® Office certificates can be earned after completing one course. Other certificates require more classes to ensure students are better prepared, and students who participate in the program for at least two years will receive further preparation for certification testing.
2Some of these jobs require additional education and certifications after a student graduates from high school.